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  • August 13, 2019
  • CMO Tips
  • iffelinternational
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SEO2Sales: The Blueprint for Your Website

Your website is your business’s home base. You wouldn’t build a home
without a blueprint and you shouldn’t build a website without a SEO2Sales plan.
Just like a blueprint, the SEO2Sales plan provides a guide and direction. With
the right foundation, the right plan, you can build something beautiful,
productive, and uniquely suited to …

  • July 20, 2019
  • General Marketing Info
  • admin
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B2B Ecommerce Strategies for New Zealand Exporters

Hema Dey delivered a wealth of information and strategies for B2B ecommerce to New Zealand businesses interested in increasing their B2B footprint with the USA. Ms. Dey, CMO at Iffel International, spoke at an Export New Zealand conference last week entitled US Market Trends: Innovation and AgriTech, co-sponsored by the Canterbury Employer’s Chamber of …

  • June 13, 2019
  • General Marketing Info
  • iffelinternational
  • No Comments

Iffel International, a full-service award-winning, globally
minded marketing firm, announced today the addition of videography to its
integrated suite of solutions for clients. The firm’s videography solutions
will be spearheaded by Clive Tollman, Video Producer and Director, and
supported by a team of talented design and marketing experts. 

The incorporation …

  • May 15, 2019
  • General Marketing Info
  • iffelinternational
  • No Comments
First Impressions Matter

What do your Director of First Impressions/Receptionist,
Call Center, Marketing and Sales teams have in common?  They each have an important role in
interacting with potential customers either face-to-face or over the
telephone.  Your customers experience with
these individuals reflects upon your entire company.  

Before we fully implement a SEO2Sales …

  • April 17, 2019
  • SEO 2 Sales
  • iffelinternational
  • No Comments
Website Design Tips: Looks Aren’t Everything

A beautiful website is esthetically pleasing, but what good is beauty if no one ever sees it? Whether your website is designed to sell a product, promote your business, convey information, or anything else – good SEO is critical.

As of January 2019 there were over 1.94 billion websites on the

  • April 12, 2019
  • General Marketing Info
  • iffelinternational
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Keynote Motivational Speaker on Managing Change

By: Michael J. Levin, Guest Blogger for Iffel International Inc.

At Iffel International, we welcome guest bloggers to share their stories with you on our website. Michael J. Levin is a keynote motivational speaker on topics related to leadership, sales and stress management. This particular blog offers insights into how we …

  • April 12, 2019
  • CMO Tips
  • iffelinternational
  • No Comments
B2B Millennial Market

Millennials are changing the way we do business. The way millennials effect sales is no secret, but their influence on business from within is another key component of a successful business marketing and business development model. Millennials are the largest generation in the labor force, by 2025 they are projected to comprise of 44% …

  • April 05, 2019
  • General Marketing Info
  • iffelinternational
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Law Firm Website Design: Where Street Art and Technology Meet!

The inspiration for Gonzalez & Gonzalez Law’s new website came from a painting by Mexican Artist Victor Vega that was hanging in their office in Los Angeles’s Arts District. Iffel International seamlessly fused together the art, the client’s vision, and the critical web design technologies needed to create this total web renovation.

  • April 04, 2019
  • CMO Tips
  • iffelinternational
  • No Comments
ADA Website Compliance – Are you at risk?

Los Angeles, California

A positive user experience is the most important factor when visiting a business’s website according to 95% of people surveyed.[i] But what if you can’t see the website or hear its videos properly? An estimated 8% of the male population has color vision problems[ii] and approximately 15% of …

  • April 03, 2019
  • General Marketing Info
  • iffelinternational
  • No Comments
Motivational Speaker for Your Next Sales Conference

Los Angeles, California

Our CMO’s wanted to take this time to share with you a recent interview we did with Michael J. Levin who is a keynote speaker on leadership and sales.

Michael is a dynamic public speaker but he isn’t the aggressive kind like Tony …

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