Newport Beach, California – January 16, 2024 – President and CEO of MVS,
Inc. (Mountain View Services) and Chem-Pak Eric L. Goodman has appointed
Hema Dey as Fractional Marketing Director.
As CEO and founder of Iffel International and My Healthcare Marketing, an
award-winning full-service marketing firm, Dey has developed and honed
SEO2Sales™, her signature proprietary method for creating data-driven
online marketing strategies that effectively drive sales and growth. In addition
to her work in helping businesses unlock their profit potential, Dey is an
advocate for and consultant on diversity, equity, and inclusion (DEI), working
with organizations to strengthen their brand and competitive
advantage through a strategic embrace of DEI principles.
Orange County business and community leader Goodman first met Dey in
their shared work for the Inland Empire Regional Chamber of
Commerce (IERCC), where they served as Division Leaders for Healthcare
and eCommerce, respectively, and worked together on several projects in the
healthcare sector. Goodman has been a lifelong advocate for people with
disabilities as well as being passionately committed to the value of building
relationships within the community. As part of his work to give back to the
community, he serves on the boards of the MVS Foundation, Ronald
McDonald House Charities, Fontana Foundation of Hope, Mountain Shadows
Foundation, the CSUF Center for Leadership, Passkeys Foundation, and
Team Kids.
Goodman cited the alignment of their views on the value of diversity and
inclusion and Dey’s strategic marketing work in support of small and medium-
sized businesses as the impetus for her appointment to the Advisory Board.
“We have some other exciting announcements coming soon as we expand
our businesses and offer our services to the community. Hema is going to play
a key role in the expansion and helping us support others,” Goodman said.
Dey is also an accomplished speaker, infusing insight with humor in her
keynote addresses “What Is Your Ingrown Toenail?” on creating a dynamic
sales and marketing growth plan, and “Get Inclusive,” on how inclusive
branding, messaging, and business culture can increase revenue and fuel
growth. “The time is now to bring everyone to the table with the best in
products, service, and kindness. Eric and I are both aligned in creating a
business ecosystem that is beneficial to our clients and stakeholders,” says
Dey.
About:
MVS, Inc. has been a leading medical supply and distribution company
serving healthcare and other facilities in California since 1988. The company
offers a wide variety of products and services to over 500 residential care
homes, daycare centers, homeless shelters, schools, and nonprofit
organizations throughout the region. Its mission is to dependably provide its
clients with high-quality food, supplies, and everyday necessities so that they
can focus, in turn, on those that they serve.
Founded 18 years ago, Iffel International is a globally-minded digital marketing
firm located in Southern California. As the home of SEO2Sales™, Iffel and My
Healthcare Marketing connects the dots between marketing and sales to bring
clients the right leads for increased profit and growth.
Contact:
MVS Inc.
909-335-8121
MVSCorp.com
Iffel International
855-433-3522
admin@iffelinternational.com
iffelinternational.com
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