Blog

Mar, 2020

  • March 23, 2020
  • General Marketing Info
  • iffelinternational
  • No Comments
Google My Business – COVID-19 Changes

We are following all the changes with Google very closely. In light of the novel Coronavirus COVID-19, Google has taken major steps in protecting their employees. Therefore there are some major changes that impact your Google My Business listings, which we believe are of benefit to you and your business. Rest assured that the …

  • March 11, 2020
  • General Marketing Info
  • iffelinternational
  • No Comments
CoronaVirus or Covid-19 Business Risk Mitigation

Coronavirus, COVID-19, is causing people to work more remotely,
significantly limiting trade and travel, and causing the cancelation of many
conferences and trade shows.

Remote Work

The Coronavirus is putting remote work to a gigantic test, and at a totally unprecedented scale. Throughout China, Italy, Japan and …

  • March 04, 2020
  • General Marketing Info
  • iffelinternational
  • No Comments
2020: The Year of Voice Search

We are experiencing a voice search revolution with almost every generation welcoming voice search with open arms. Sales of smart speakers and voice-enabled devices are skyrocketing. More than 50% of households will own a smart speaker device within the next two years. Already, 65% of 25-49-year-olds speak to their voice-enabled devices at least once …

  • March 01, 2020
  • General Marketing Info
  • iffelinternational
  • No Comments
Artificial Intelligence and Search Engine Optimization

Artificial
intelligence is one of the biggest trends in digital marketing today. Using
Artificial intelligence (AI) for SEO success not only gives you a greater
opportunity to enhance your page rankings, but it also allows you to develop
more cohesive strategies and better content.[i] AI is a
critical part of Iffel International’s SEO2Sales strategy.

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