My name is Mahyar Ghassemian and I am the founding attorney of Ghassemian Law Group, APC, a law firm with a team of 16 people in Orange County, California. Hema Dey has been a great help to us, she has been mentoring our marketing team and is constantly involved with our team to make sure we get the best result possible. We are now working with her on integrating AI into our marketing and the results have been great in the last few months. I have also heard her give presentations and find her to be an accomplished and knowledgeable speaker on various topics she speaks about within her area of expertise.
“Working with Hema and her team was a collaborator’s dream. Through the entire process, Hema walked us through each step and let us input our thoughts and vision of our dream site. Our previous website was designed back in 1998 so there was a lot of work that needed to be put in and redesigned for a modern touch. Hema was extremely patient through all the revisions and our entire office is extremely proud of the final product and would highly recommend Iffel International Inc., for any business looking to create or redesign their website!” see our website HERE
As seen on LinkedIn
Hema Dey is an extremely dynamic and intelligent marketer, able to distill complicated matters into pleasing and easily understood messages that resonate with customers. Her quality team is creative, technically cutting edge, and was very responsive to our needs. Hema truly understands both international business and the local market, and can work equally effectively with small and large businesses alike. Her unique mix of background and professional experiences make her an ideal trusted adviser for any company that seeks straight-forward answers in the “muddy waters” of website SEO and other marketing components. I highly recommend Hema and her team.
“I was very impressed by Hema and believe she has the understanding and knowledge to take any business to the next level through an online marketing strategy” Joanna Hadfield, Founder at Atelier https://www.joannahadfield.com/
Hema Dey and her marketing company Iffel international was introduced to me by my business coach Mickey Gubman (excellent coach). I was opening a new division of an existing company and needed marketing advice. I met with Hema and found her to be insightful and able to grasp both the strengths and weaknesses of the project and company we were attempting to launch. I found her recommendations to be realistic and her concern for the success of the project to be authentic. I would not hesitate to both hire and recommend Hema as a marketing management resource, marketing developer, and marketing manager for my companies and the various divisions in them.
I highly recommend Hema and Iffel International as your first choice for marketing. I hired her 2 years ago and her attention to detail is over the top. we have seen a rise in the number of patients captured online. hire her!
Working with Hema and her team is a joy! The impact of a newly designed website and their marketing efforts allows us to reach more people, more effectively. They are meticulous with a well thought out strategy and execution. I highly recommend Iffel International if you want a professional approach to your marketing needs.
Our office has been working with Hema and her team for over a year now. I cannot say enough about her dedication and attention to detail! Iffel International has had a huge impact on our business! From customizing our website to creating a strong presence of our office on the internet. We are now more visible than ever before! Iffel International has made it possible for our office to share our services and help numerous people in our community! I highly recommend Hema and her team for all of your marketing needs.
Her relentless pursuit of solutions and willingness to experiment paid off. The tide is now turning, and we are once again seeing a steady stream of qualified leads, thanks to Hema’s innovative strategies. Review the entire case study HERE
For solopreneurs, there is no better team to work with than Iffel International for all of your marketing needs. I attribute so much of my business success to all the great consultative and administrative work that their A TEAM has delivered to me over the past 2 years time and time again. They go beyond the surface work – the associates at Iffel International work deep with their clients to uncover their true uniqueness and strengths and apply it to improve their business sales. I can’t thank Hema, Jasmine, Whitney, and Jared enough for always being so kind, responsive, and effective in working with me.
I have worked with Hema Dey as our CMO for my companies. She is someone I would recommend to other leaders and businesses. She is very passionate and dedicated about her work. We share the same values and I know Hema will can make an impact with her experiences. CEO
I’m delighted to endorse Hema Dey as a trainer and educator. Her expertise was instrumental in helping my team revamp our website and update our product list. She demonstrated a remarkable ability to make the entire process smooth and efficient. Her patience and excellent communication skills ensured that everyone on the team felt supported and confident. Hema is truly an outstanding professional who brings immense value to any project she undertakes.
Hema had an extraordinary professional approach to both business opportunities. Her knowledge of elevator safety components was perfect, and she had a structured and visionary way of dealing with a global industry leader.
Hema is a very open and dynamic; she represents, acccording to me, modern managers able to understand and to adapt to different cultures; Her management skills will contribute to be very quickly adopted by colleagues and customers; Hema needs a strong vision to identify her contribution; once this step has been made, Hema will work hard and deliver excellent results!
I can confirm I employed Hema Dey as a Marketing Consultant to give direction and guidance on Marketing Strategy, Planning and employee mentoring in our United States sales market. Results were instant and Hema is retained in service to our company.
Hema is a highly motivated and driven individual. One of the strongest abilities she has exhibited in my experience working with her is the ability to develop a structured marketing plan for a small business which grows with the company and her ability to achieve buy in from all key members within the organization.
My team and I met with Hema Dey 8 years ago, we engaged with her to do our strategic marketing and business development plans and she steered us in getting laser focused, giving us a clear methodology to b2b technology marketing. She has a passion for seeing companies succeed and goes the extra mile and held us accountable for key action items. If you need someone who can help with your marketing strategy who also understands search engine optimization, engage with Hema Dey and her team.
Working with Hema and her team is a joy! The impact of a newly designed website and their marketing efforts allows us to reach more people, more effectively. They are meticulous with a well thought out strategy and execution. I highly recommend Iffel International if you want a professional approach to your marketing needs.
Hema is truly a citizen of the world with an amazing global reach. We served together as part of the leadership of Southwest California Manufacturing Council. I am constantly amazed at the scope of her reach, business acumen, understanding of various industries large and small and the high value relationships she’s able to leverage for the benefit of others. In short, Hema is the “real deal”, who consistently delivers. It’s a privilege to be associated with her.
Hema was crucial to helping me execute my vision for this site. She provided the insight needed to make it functional for growth, without having to sacrifice creativity. Hema guided me on how to leverage the website and incorporate it as a tool when making decisions rather than view it simply as a storefront. Hema wants to see you grow and get the personal and professional outcome you desire, and it shows in the way she applies her expertise to suit your needs.
Hema Dey is inspiring and energizing. I’ve collaborated with her as a fellow ProVisors Group Leader, and I also had the opportunity to interview her on The Inside BS Show. From the first conversation, it was clear she’s a force in the world of marketing and international business. Hema brings intelligence, intensity, and integrity to every professional interaction. Hema is a revenue catalyst. Through her work at Iffel International, she makes marketing a measurable, ROI-driven discipline. Whether it’s SEO, export marketing, or business development strategy, Hema brings clarity, precision, and momentum to every engagement. She builds systems that help companies grow and scale in competitive environments. What sets Hema apart is her ability to connect global business strategy with local market action. She knows how to unlock international opportunities for small and mid-sized businesses and uses digital tools to position them for long-term success. Her insight is sharp, her guidance is actionable, and the results she delivers are consistently strong. As a ProVisors leader, Hema is generous with her time and expertise. Her group benefits from her professionalism, her deep sense of responsibility, and her natural leadership. She is constantly creating value for others, whether by making a key introduction or mentoring someone through a challenge. Hema Dey is the kind of professional you want by your side. She is strategic, experienced, and focused on driving measurable growth. If you need someone who can turn marketing into a revenue engine, look no further.
I have known Iffel International for 4 years and could not be happier. Hema Dey who is the President and a for-hire CMO is an expert at all things marketing digital or otherwise. She has great passion for sharing her knowledge for 20+ years with her clients.
If your expectation is to surgically and effectively instill sustainable change in your organization, and create momentum with the people who matter, through the lens of diversity and inclusion, I highly recommend Hema Dey, founder and CEO of Iffel International. As CEO of ProVisors, I appointed Hema Dey, as DEI Co-Chair for our organization in Los Angeles and Orange County in 2020. Using her ability to build strong relationships based on mutual trust and respect paired with her high level of empathy for people, she effectively implemented our diversity initiative to over 3,000 ProVisors members across Los Angeles and Orange County. She has made huge strides in bringing our members together, with the ultimate goal – increased commerce. I endorse Hema Dey as a true connector, marketer, and change agent for any organization that wants to experience growth.
Of course, you should hire Hema Dey, if you can! She is smart, charming, and effective, and you can choose which order to put those in. I strongly recommend Hema and her team.
Hema is truly a citizen of the world with an amazing global reach. We served together as part of the leadership of Southwest California Manufacturing Council. I am constantly amazed at the scope of her reach, business acumen, understanding of various industries large and small and the high value relationships she’s able to leverage for the benefit of others. In short, Hema is the “real deal”, who consistently delivers. It’s a privilege to be associated with her.
For solopreneurs, there is no better team to work with than Iffel International for all of your marketing needs. I attribute so much of my business success to all the great consultative and administrative work that their A TEAM has delivered to me over the past 2 years time and time again. They go beyond the surface work – the associates at Iffel International work deep with their clients to uncover their true uniqueness and strengths and apply it to improve their business sales. I can’t thank Hema, Jasmine, Whitney, and Jared enough for always being so kind, responsive, and effective in working with me.
I met Hema Dey while she was on the market looking for a whistleblowing tool for an organization in which she’s been involved for many years. I connected with her right away. Not only did she speak French but she also seemed smart, had a great sense of humor and seemed to be very knowledgeable about marketing & sales. But all of the above were only first impressions. I had to confront them to the reality. The team and I decided to hire Hema and Iffel to help us with marketing. Hema has exceeded our expectations. By far. She is a real professional. She works hard, is super smart and has the kind of experience you want and need on your team when you need marketing help. No BS, very pragmatic and sales result driven. In the process, she became a friend and I am happy to recommend her to any professional who needs skilled and competent marketing help. She is a force to reckon with and a pleasure to work with. That is if you can keep up with her pace and energy.
I hired Hema just after launching my business based on the recommendation of a colleague who had great success working with her. I needed help with positioning my brand for SEO, but what I didn’t realize was that my target customer needed to be redefined and that I was not effectively connecting with their pain points. Not only did Hema provide me with actionable strategies for improving my SEO, but she provided a much-needed catalyst for shifting my perspective on my ideal customer and marketing approach. I highly recommend you contact Hema if you need a brand, marketing, or SEO expert!
As seen on LinkedIn: “I’ve worked with many consultants over the years, and I would rank Iffel International as one of the most insightful and strategic teams with whom I’ve partnered. Hema and her team effectively challenged our thinking, helped us better analyze our business needs, and always ensured the team kept our best interests top of mind. I would recommend Iffel International to any brand that is making tough, strategic decisions to grow their business.”
Iffel International helped us to analyze our strategic marketing goals in the process of redesigning our company’s website. Hema and her team worked to keep us on task, found ways to improve the back-end usability of our site, and improved our marketing capacity so that we can continue to effectively serve our clients.
As seen on LinkedIn
Hema takes a very consultative approach. She takes great pride in all that she does.
Clear Lane Freight Systems hired Iffel International to replace our outdated website and build us a modern responsive website with SEO in mind. Since the implementation of our new website, we have relied on Iffel’s dynamic SEO strategies to bring potential new customers to our website. The results have far exceeded our expectations. It is now a must-have for the marketing of our transportation services.
I started using Iffel International Inc. a few years ago to get our team started in posting our story at Estes Logistics on LinkedIn. I will admit I was a novice in this regard. Iffel International was absolutely fabulous and professional in managing our LinkedIn postings. I would 100% recommend Iffel as a go-to company for this service. Thanks to Hema and her entire Iffel team for a job well done during our tenure.
As seen on LinkedIn: “I’ve worked with many consultants over the years, and I would rank Iffel International as one of the most insightful and strategic teams with whom I’ve partnered. Hema and her team effectively challenged our thinking, helped us better analyze our business needs, and always ensured the team kept our best interests top of mind. I would recommend Iffel International to any brand that is making tough, strategic decisions to grow their business.”
Few are lucky enough to intern for a truly inspiring and passionate person. During my time in Los Angeles I became fascinated by online marketing and the technological advancements taking place in the business world. Above all, I was in awe of Hema’s strength, her excellent work ethic and ability to balance business and family life. Thanks to Hema’s guidance I have decided to pursue a master’s degree in marketing and management.
Hema Dey is an exceptional keynote speaker, educator, and coach, known for her brilliance in helping companies achieve both internal and external goals. With deep expertise in technology, AI, marketing, and sales. Hema empowers organizations to leverage cutting-edge strategies for success. Her insightful approach and transformative guidance make her an invaluable asset for any business looking to innovate and excel in today’s competitive landscape.
I had the opportunity to see Hema Dey’s presentation recently and she demonstrated an unparalleled ability to inspire and engage audiences, making complex topics accessible and relatable to everyone. She captivates audiences with a dynamic presence and insightful perspectives. She was motivating and very clear with the complex topic of AI. She also created an inclusive and stimulating learning environment and is very adept at bridging the gap between traditional educational practices and modern technological advancements, ensuring that the “students” (me/us; those that were in the audience) can be well-prepared for the future and equipped with a solid understanding of “what’s happening”. I wholeheartedly endorse Hema and am confident that she will continue to make a profound impact on anyone seeking excellent information, guidance, and edification of complex IT/AI topics.
Over the past few months, I have truly enjoyed collaborating with Hema. She visited my UCLA Extension course, Fundamentals of International Trade, during the spring quarter of 2017 to share in-depth insight about e-commerce and international trade. Her well-prepared guest lecture was clear, detailed, practical, and engaging. I look forward to continue collaborating with Hema in the business arena to highlight the opportunities for U.S. firms in the global market.
It was a privilege yesterday to hear Hema’s presentation at the Canterbury Employers Chamber of Commerce, Exporter Breakfast series. Originally from New Zealand, but now located in California, Hema’s insights on how non US companies, are able to further develop US markets with a well thought out, strategized and relevant online strategy, was inspiring and with many practical tips.
I really enjoyed seeing Hema present on B2B eCommerce with the Canterbury Employers’ Chamber of Commerce. A very insightful talk and engaging discussion. Thank you Hema, for bringing your knowledge and expertise back to New Zealand.
I recently attended a seminar in Christchurch at which Hema was a key speaker. Her presentation was the highlight of the seminar for me, as not only did it provide excellent and relevant information for our business, Hema was engaging, energetic and authentic. I had the chance to meet with her afterwards and she was friendly, helpful and enthusiastic. We are now looking at how Hema and her organization can help us enter the US market. Thanks Hema!
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