Iffel International’s approach to providing Fractional Chief Marketing Officer (CMO), Chief AI Officer, and Chief Technology Officer (CTO) services emphasizes strategic leadership and cost efficiency. Key deliverables include:
Fractional CMO Deliverables | Description Of Each Deliverable |
Cost-Effective Expertise | Engaging a Fractional CMO offers businesses access to seasoned marketing leadership without the financial commitment of a full-time executive. This approach delivers deep marketing knowledge and executive-level partnership at a fraction of the cost. |
Strategic Alignment | Iffel International’s CMOs integrate business management, marketing, sales, and technology to differentiate clients’ value propositions in the marketplace. This fusion ensures that applied sciences like branding and artificial intelligence are crafted through a strategic lens, emphasizing time-to-market and competitive advantage. |
Tailored Engagements | The firm collaborates with a diverse clientele, including entrepreneurs committed to needing additional resources for campaign launches, boards seeking fresh ideas, and business owners frustrated with stagnant sales. This flexibility allows for customized strategies that address specific business challenges and objectives. |
Our Fractional CMOs and marketing executives employed here in the USA can provide leadership and implementation for both strategic and operational requirements so you can focus on your core business strengths.
Project Types | Examples of Projects | Additional Resources |
Strategic Sales and Marketing Planning | We work with authors of business plans to provide the data and roadmap on how to achieve business goals when it comes to sales targets. | Our proven SEO2SalesTM process here |
AI and Technology Integration in sales, marketing and customer service teams | We are able to audit and provide recommendations to unify sales, marketing, and customer service teams. This will help shorten lead times in decision making, and project planning and more importantly adapt to changes with AI that cause bottlenecks in obtaining sales targets. | Hema Dey is a proven award-winning sales professional with a university degree in marketing and management. She has grown many companies using technology and AI in the B2B space. She is also able to assess skillsets and offer restructuring requirements, training and necessary AI Tools. |
Interim Support During Recruiting Process | Your current CMO or Head of Sales has left the company and you are stuck! Your recruiter is on the hunt but you are struggling to meet the ideal candidate to join your team. We can come in not only as a Fractional CMO but also as an instant team to support you through an interim season, providing both strategic, sales, and marketing support. | See our library of content HERE |
Social Media Management | Your current CMO or Head of Sales has left the company and you are stuck! Your recruiter is on the hunt but you are struggling to meet the ideal candidate to join your team. We can come in not only as a Fractional CMO but also as an instant team to support you through an interim season, providing strategic, sales, and marketing support. | See our library of content HERE |
Social Commerce Management | Social commerce is a new platform that companies need to know about, integrate and grow. The expected market size is $2 Trillion and our team are able to provide leadership, data and a roadmap on how to deploy this strategy. | About Us HERE |
Retreats, Workshops, Seminars and Webinars | We are big on sharing our research, development, and knowledge in AI Marketing which encompasses strategy, branding, SEO, Social Media, Social Commerce, and much more. | We have a list of topics we can speak on and custom create some specific for your event. For more information review our information HERE |
If you don’t have $300K+ per year plus benefits to hire a full-time CMO with a sales mindset, don’t panic, you have our CMOs.
Our CMOs are all award-winning business development professionals with US and International experience. We don’t mince our words when it comes to sales and profit decisions.
The applied science be it branding, artificial intelligence, or technology has to be crafted through the lens of differentiating your value proposition in the marketplace. Time to market is also of the essence and the fusion between business management, marketing and sales combined with technology is what sets us apart.
Location | CMO Salary/Year Guide |
Los Angeles | +$332K + Benefits |
Orange County | +340K + Benefits |
San Francisco | +$355K + Benefits |
San Jose | +$363K + Benefits |
New York | +$332K + Benefits |
London | +£150 + Benefits |
Paris | +€200 + Benefits |
With a combined knowledge center on marketing, sales, and technology, our senior strategists are able to provide management teams with “revenue focused” decision making capabilities. This includes: