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  • April 12, 2019
  • CMO Tips
  • iffelinternational
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B2B Millennial Market

Millennials are changing the way we do business. The way millennials effect sales is no secret, but their influence on business from within is another key component of a successful business marketing and business development model. Millennials are the largest generation in the labor force, by 2025 they are projected to comprise of 44% …

  • April 05, 2019
  • General Marketing Info
  • iffelinternational
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Law Firm Website Design: Where Street Art and Technology Meet!

The inspiration for Gonzalez & Gonzalez Law’s new website came from a painting by Mexican Artist Victor Vega that was hanging in their office in Los Angeles’s Arts District. Iffel International seamlessly fused together the art, the client’s vision, and the critical web design technologies needed to create this total web renovation.

  • April 04, 2019
  • CMO Tips
  • iffelinternational
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ADA Website Compliance – Are you at risk?

Los Angeles, California

A positive user experience is the most important factor when visiting a business’s website according to 95% of people surveyed.[i] But what if you can’t see the website or hear its videos properly? An estimated 8% of the male population has color vision problems[ii] and approximately 15% of …

  • April 03, 2019
  • General Marketing Info
  • iffelinternational
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Motivational Speaker for Your Next Sales Conference

Los Angeles, California

Our CMO’s wanted to take this time to share with you a recent interview we did with Michael J. Levin who is a keynote speaker on leadership and sales.

Michael is a dynamic public speaker but he isn’t the aggressive kind like Tony …

  • March 29, 2019
  • CMO Tips
  • iffelinternational
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SoCal’s Leading Fractional CMO Firm Launches SEO2Sales

Don’t Fall Victim to False Promises
Every business today, regardless of industry, relies on leads and new business to thrive. Unfortunately, some fall prey to digital marketing firms that dazzle them with promises of sky-high performance. Their metrics are often inflated for a wow-factor, leaving clients stuck in an expensive contract without seeing a measurable …

  • January 11, 2019
  • CMO Tips
  • iffelinternational
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Perspective and Focus – 2018 To 2019

Iffel International Inc. has had an eventful 2018, very eventful and successful. From the explosion of Blockchain technology to keeping up to date with each Google update to closing in on SEO to Sales results with our key clients, Iffel never slowed down and will not be slowing down any time soon in 2019.
Our …

  • October 19, 2018
  • General Marketing Info
  • iffelinternational
  • No Comments
Medical Device Marketing Event

 
Why Attend? 
Where do you go to find out the best practices for marketing your medical products and technologies? The best resource is the upcoming Med Tech Marketing Summit on October 22nd in Irvine CA. This one day conference features top speakers in med tech marketing, branding, and sales.
You’ll learn about the latest …

  • September 19, 2018
  • CMO Tips
  • iffelinternational
  • No Comments
Why California Businesses should include B2B eCommerce in their 2019 Strategic Plans

B2B eCommerce, also known as business-to-business eCommerce, is the practice of selling products or services between businesses online, rather than simply from business to consumer. It is a growing trend in the world of eCommerce also commonly known as online marketing, with North American B2B customers purchasing somewhere near $1 trillion online per year. According …

The founder of Iffel International Inc., Hema Dey, was on CBS News today with a roundtable group discussing civility in political discourse, as well as immigration and other key issues facing our nation. This is one of the many efforts that Hema has made to enter into the public debate, sharing her views and …

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