Fractional CSO for Revenue Acceleration
Led by Iffel’s sales + growth experts, we bring clarity, accountability, and execution discipline to your sales operation.
What Is a Fractional CSO
Definition: A fractional CSO is a senior sales executive who joins your leadership team part-time owning sales strategy, systems, and execution oversight.
How the modern fractional CSO is different:
- They connect sales & marketing tightly
- They bring data, automation, forecasting, and coaching discipline
- They are metrics-obsessed, not just “rainmakers”
Why You Need a Fractional CSO
- Leadership without a full-time salary burden
- Immediate injection of structure, process, and discipline
- Faster turnaround on sales performance issues
- Accountability: you hold them accountable to sales KPIs
- Flexibility: scale up or down as your business needs evolve
How We Work / Our Approach
- Diagnostic & Audit — assess your current sales funnel, systems, team, and gaps
- Strategic Blueprint — design the ideal sales model, coverage, compensation, and processes
- Implementation & Coaching — roll out processes, train teams, introduce tools
- Performance Management & Optimization — establish KPIs, weekly/quarterly reviews, iterative improvements
Who Is This For
- CEOs / Founders who need stronger sales execution
- Companies struggling with closing, forecasting, or revenue consistency
- Organizations where sales & marketing are siloed or misaligned
- Firms needing interim sales leadership (e.g., after a CSO exit)
- Businesses entering the scale phase, needing to professionalize sales ops
Core Services
- Sales Strategy & Go-to-Market Modeling
- Pipeline Build & Lead Conversion Optimization
- Sales Process Design & Playbook
- Sales Team Coaching, Training & Mentoring
- Forecasting, Analytics & Sales KPI Dashboards
- Compensation & Incentive System Design
- Interim CSO / Sales Leadership Coverage
- Sales + Marketing Alignment & Revenue Operations