Press Release

Leaders Creating Rukus

September 15, 2026
iffelinternational

Your website ranked #1 on Google. But does AI even trust you enough to recommend you? Hema Dey unpacks the 4 V’s, Visibility, Validation, Veracity, and Values, the new framework replacing the old marketing playbook.

In this upcoming episode, we explore:

  • How AI has become “the new front door” of marketing
  • The four V’s every business needs to build trust with AI
  • How parents and professionals alike can become “AI translators” at home and at work

Don’t miss this Monday at 4 PM PST on Leaders Creating Rukus! We’re sitting down with the AI translator herself, Hema Dey

Hema Dey is the Founder and CEO of Iffel International, a digital marketing agency celebrating 20 years in business, and the creator of SEO2Sales™, a methodology blending neuroscience with Google and Gen AI algorithms to boost visibility and leads. She’s also the author of The AI Translator, a book connecting people with code to help marketers and business owners make their message click in the AI era, and the creator of the AI Translator Academy, training AI translators in workplaces, communities, and families.

Tune in to learn how to build a brand AI actually trusts and recommends.
Connect with Hema:
Instagram: https://lnkd.in/gmqNgnSN
LinkedIn: https://lnkd.in/gJf_qJqE
Website: iffelinternational.com
Order her book on Amazon: https://lnkd.in/gNXcyuxV

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