What is Local SEO and How does Local SEO Impacts Your Business?

  • Posted On: March 26, 2013
  • Category: General Marketing Info
  • Posted By: admin

You have a brick and mortar location, so why should you care about SEO? Even if you ranked for the top of Google, Yahoo & Bing it wouldn’t make any difference, because your company doesn’t even have the ability or want to service the entire world! So, you shouldn’t be paying attention to SEO right? Wrong!

The fact is that there are two types of SEO. The first is a global search and the second is what is known as Local SEO aka Geo-Targeted SEO. What’s the difference between the two? Globalized SEO or just SEO ranks your business on a global scale. For example, if you are selling widgets through an e-Site of eCommerce platform, you want to sell to the world. Whereas, if you have a nice shop that services the local community you want to pull up on those Google map listings or even on the top listing of Google, Yahoo & Bing.

Believe it or not, your customers are searching for your business on a locally. The question to ask yourself is; “Am I the only one in town and the next 3 cities over selling the same thing?” The answer is most likely “No”. Hence why you want to do local SEO. Servicing your current customers is essential to stay in business, but in order to grow your business you have to be able to be seen in your local area.

Consumers are searching for local businesses where they would get the customer service and have that live person. Think of it this way, how many times have you called a customer service machine and hit a million keys to get to a live person? There are those consumers who want to have that live person to talk to, instead of a machine. A lot of times you can’t just go to a machine for legal advice, health, etc.

Like most searches, consumers will call the first listings they see. That’s right they won’t dial down a long list to get answer, they will call the first business they see and go to it. If you’re not on top, well then aren’t you missing out?

How do you get a local SEO Service without breaking your bank? Well we’re glad you asked that question. Contact Iffel, we have a local SEO service package that will fit into any small businesses needs. Whether you have 1 office or a thousand across the nation, we have a simple package for you.

What are you waiting for? Give us a call for a free 15minute consultation. That’s right it’s FREE!!!  (855) 433-3522 or click below. Your Marketing Department is waiting…

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