Why Our Marketing Approach is Different

Google + Iffel = Business Growth

About Iffel

Iffel International is a full service, award-winning, globally minded marketing firm located in the greater Los Angeles area. We provide an online marketing experience that goes beyond today’s obsessions because we are focused on making online sales your reality. We believe marketing should be about sales as the ultimate deliverable, and we craft strategies that engage customers to buy, products or services that make you money.

The marketing experts at Iffel International are poised to aid businesses of all shapes and sizes, especially small to medium enterprises that may not be able to afford a CMO, Marketing Manager, or Internet Marketing Strategist. Our consultants can act as an external team member to launch or revitalize your marketing efforts or move in to assist an existing marketing team with a particular campaign, promotion, or product launch.

Self New

I believe in a 50 states, 50 countries strategy planning for the U.S. market,” explains Dey, “Each state has a unique makeup in terms of demographic and buyer behavior.

Hema Dey founder and CEO Iffel International

We aim to improve your marketing performance in three key areas:

  1. Sales using your website and best practice search engine optimization (SEO) techniques
  2. Governance in integrating Marketing and Sales, Branding and SEO for full optimization in search, UI/UX issues and keyword optimization.
  3. Designing and development websites and mobile apps that are meet current UI/UX requirements.

Marketing is nothing without a focused and functional marketing plan. Because our focus is the internet, we provide insights on how to get visible on the first page of Google and after that how to sell using the website. This is known as a SEO to Sales plan.

Ask us about getting an annual SEO to Sales plan done HERE


We plan, design and build awesome websites for small businesses and organizations
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Hema Dey, founder and CEO of Iffel International, has over two decades of experience in international sales, marketing and public relations. Her Rent a CMO concept enables CEO’s of numerous organizations to bring her and her team into their organizations with an instant action plan.  A consummate world traveler, Dey founded Iffel International in New Zealand in 2006. “New Zealand is a country of four million people, and 60 million sheep. International import and export is crucial to New Zealand’s survival,” says Dey. “I incorporated Iffel in the United States in 2010, with the goal of focusing my experience and knowledge in international business toward helping the domestic and U.S. export sector”


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